Already earning an avalanche of critical acclaim and multiple placements on “Artists To Watch” lists for 2021, Claud has released the third track from their forthcoming debut album. ‘Cuff Your Jeans’, another perfectly constructed lovelorn pop gem, is out now on Saddest Factory Records. Claud’s debut album, Super Monster, will be released on February 12th via Saddest Factory Records.
Says Claud of the new track, “‘Cuff Your Jeans’ is a song about yearning. I wrote it after having a fever dream about trying to get on a train to see my friend but missing it over and over and over because there was always some obstacle in my way. The dream left me in a cold sweat and extremely frustrated. All elements of this song are a much needed form of rebellion against my redundant lifestyle, and my pitched down vocals in the verses – which appear in a few more places throughout Super Monster – are a way to further a more courageous and outspoken persona.”
Standing at 5 feet tall with green and blue hair (hair color subject to change), 21-year old Claud Mintz is a prolific and industrious talent. The first signing to Phoebe Bridgers’ new label imprint with Dead Oceans, Claud has been stealthily releasing impressively agile pop songs for the last two years.
‘Cuff Your Jeans’ follows first two singles, ‘Soft Spot’ and ‘Gold’, released at the tail end of 2020 to widespread acclaim.
Super Monster is 13 songs of irresistible charm and a vertiginous but joyous coming-of-age reckoning with young love. A skilled lyricist with an extraordinary gift for writing infectious melodies, Claud sees relationships as games of endless wonder, intrigue and second-guesses; a roller-coaster thrilling you, even when it’s terrifying. From beginning to end, the sparkling tunes capture the assorted stages of a relationship’s delight and dejection – the giddy sensation of a first kiss, the heartsick longing of a pending rejection and the reluctant call for a requisite breakup. Pre-order the album HERE.
Early Praise for Claud:
“It’s just songs about being young and figuring out your identity, figuring out what you want out of relationships. And at the same time, there’s this seemingly effortless sparkle to their music that gives it a real kick all the way through.” – NPR Morning Edition
“Their tender, dreamlike melodies touch on relatable coming-of-age themes like unrequited love and the vulnerability of youth, but Claud also makes room for underrepresented snippets of life and love within the young LGBTQ+ community.” – NPR Music
“..invitingly open and affably relatable bedroom pop” – NME
“..dreamy and utterly wholesome.” – NYLON
“An addictive coming-of-age story” – i-D on Super Monster
“(Soft Spot)’s lo-fi, fuzzy production lends perfectly to the singer’s raw vocals, as they let their crush know that for the time being, they’ll still be here, hoping for the best.” – Billboard
“Detailing daydreams “Soft Spot” offers lush nostalgia and another fragment of the coming-of-age story the record is set to tell.” – The Line of Best Fit
“Soft Spot” is a warm, comforting slice of puppy-love indie-pop with more than enough textures to have you savoring the repeat listens.” – The FADER
Over a warm-toned guitar, Claud sings of dealing with the emotions behind unrequited love.” – UPROXX
“A breezy tale of unrequited love, Claud manages to spark warmth in an otherwise somber situation…” – Atwood Magazine on “Soft Spot”
“.. a mellow, self-aware take on a doomed relationship with an absolute earworm of a chorus.” – MTV on “Gold”
“Claud’s frustration with the ending of a relationship comes through not just in their fatigued vocal delivery, but also the misty harmonies and dream pop-esque guitar leads that float atop its striking bassline.” – Consequence of Sound on “Gold”
“…it’s a colourful and irreverent blast of free-thinking audio energy.” – CLASH on “Gold”
Keep up with Claud: