Love is written in the stars and sky in Jesca Hoop’s charming new animated video for
“Pegasi”
Memories Are Now is available worldwide from Sub Pop
2017 was an incredible year for Jesca Hoop. She released the stunning Memories Are Now, her Sub Pop debut and best reviewed album to date. Hoop released videos for the beautifully stark “The Lost Sky” and the album’s ebullient title track. She’s embarked on wildly successful US and European tours, and appeared on the Prairie Home Companion and Charlie Rose.
To close out the year, Jesca has shared her new video for “Pegasi” which was created by Rachel Blumberg. Love is written in the stars and sky, in this delicately crafted multi-plane video which is comprised of cut paper and illustrated stop motion footage [watch here].
Memories Are Now, featuring the highlights “The Lost Sky” the aforementioned “Pegasi” and the title track, was recorded at NRG Studios, produced by Blake Mills (Alabama Shakes), engineered by Eric Caudieux, mixed by Greg Koller and mastered by Ian Sefchick at Capitol Mastering. Memories Are Now is available on CD / LP / DL / CS worldwide from Sub Pop
What people are saying about Memories Are Now:
“Hoop has been a free spirit, but with Memories Are Now, she understands exactly when to use the bridle and bit on these wild, wise songs.” [4/5] – MOJO
“Her most complete and refined statement yet, a boisterously declarative album that’s urgent and at times seditious.” – Pitchfork
“Memories Are Now is built on stacked voices, sparse rhythm and twisted folk shapes, but the execution varies pleasingly, from the Native American blues of “Cut Connection” to the autumnal bucolia of “Songs Of Old.” [8/10] – Uncut
“One of her best albums to date. Stunning.” – The Sunday Times
“An admirably sharp and focused collection of songs.” [4/5] – Record Collector
“This project has an air of rebirth to it. Hoop and her producer, Blake Mills, have worked to minimize her trademark lush arrangements to make Memories more reminiscent of a live setting. The spare “Animal Kingdom Chaotic” is built around fingerpicked string-work and typewriter clicks. Its Americana-leaning follow-up, “Simon Says,” relies only on a lightly distorted six-string, an upright bass and Hoop’s layered harmonies.” – PASTE
“In both content and construction, Jesca Hoop’s songs practically burst with ideas: They’re as strange and smart and heartfelt as they are gorgeous, and that’s saying something.” [Memories Are Now, “First Listen”] – NPR Music
“…A raw representation of Hoop’s formidable songwriting talents.” [Memories Are Now] – MAGNET
“Memories Are Now is built on stacked voices, sparse rhythm and twisted folk shapes, but the execution varies pleasingly, from the Native American blues of “Cut Connection” to the autumnal bucolia of “Songs Of Old.” [Memories Are Now, 8/10] – Uncut
“Past, present, and future rest patiently before Hoop, and she’s weaved them all into her most endearing album yet.” [Memories Are Now, 10/10] – Drowned in Sound
“Memories Are Now is a gorgeously delivered elegy to heartbreak and loss; powerful, perfectly executed songs to bring comfort and strength to the weary, broken and scorned.” [Memories Are Now, 5/5] – The Skinny
“There is something compellingly unique and hard to pigeonhole here.” – [Memories Are Now, 4/5 ‘Album of the Week’] – The Guardian
“In an increasingly crowded field of experimental female singer-songwriters, Jesca Hoop continues to stand out.” – [Memories Are Now, 4/5] – Q
