Watch: ‘Silver Car Crash’ Video
New LP: Are You Alone?
Out October 16th on Matador Records
Majical Cloudz today unveil the video for their new single ‘Silver Car Crash’, taken from their highly anticipated sophomore album Are You Alone? released October 16th on Matador Records.
Filmed and edited by frontman Devon Welsh and Neil Corcoran, the director of recent Majical Cloudz documentary ‘Too Many Humans’, the black & white video follows band members Welsh and Matthew Otto on the outskirts of a highway to stark and unmediated effect.
Speaking about the video, Devon said:
“We shot this video in Montreal with Neil Corcoran We used his camera as well as my friend Kyle’s camera. It’s very home-made, shot quickly.
I mainly believe in videos as an expression of the artist(s) themselves, and this is the video I wanted to make. It’s not flashy or spectacular, but I think it does the mood of the band justice, which is most important to me. In any case, I made it myself so that it feels good to put it out.”
Recorded between Montreal and Detroit, Are You Alone? sees the expansion of Majical Cloudz sonic and narrative scope in adventurous new directions, while retaining the unmistakable building blocks that have singled out the musical-performance art project as a unique proposition. Simple yet emotionally confounding lyrics showcasing a raw vulnerability which explore love and friendship, heartbreak and sadness, delivered in Welsh’s arresting baritone and filled out by minimalist yet evocative production and instrumentation – bring the songs underlying emotional core to stirring realization. Throughout 12 poignant and resonant compositions, Welsh and Otto have created a soulful and cinematic novella, continuing their artistic evolution at the forefront of brave and uncompromising musical performance.
Following early releases as well as collaborations with artistic kin Grimes, Majical Cloudz broke into recognition with their Turns Turns Turns EP in 2012 and soon after signed to Matador. In addition to being nominated for the 2013 Polaris Music Prize, debut album Impersonator received critical praise from Rolling Stone, Pitchfork, Stereogum, VICE and NME among others. In 2014 the duo was personally selected by teenage pop phenomenon Lorde as the opening act for her North American tour, taking their intimate stage setup to theaters across the continent. Their incredible conceptual live performance – stark and direct yet with moments of Pagliacci-esque silliness – gained plaudits from Billboard, Grantland, and Pitchfork and was described by Lorde as “one of the most simple and moving things I have seen, ever”. The 2014 tour with Lorde was captured in in the Majical Cloudz documentary “A Lot of Humans“, directed by Neil Corcoran with an original soundtrack by the band. They were further highlighted with a summer cover story feature on Pitchfork.
Pre-Order Are You Alone? HERE
Links:
Majical Cloudz / Official
Majical Cloudz / Facebook
Majical Cloudz / Twitter
Majical Cloudz / Instagram
Majical Cloudz / Soundcloud
