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August 8, 2025
Flying Nun/Reviews/Soft Bait

SOFT BAIT Life Advice “music to feel in your gut”

Since dropping on 25 July 2025 via Flying Nun Records, Soft Bait’s Life Advice has been generating unabashed admiration across Aotearoa’s music scene—and beyond. Critics are calling it “a ferocious, neon‑lit punk record that throws punches at late‑capitalist burnout, social apathy, and the absurdity of modern life” —a sonic slap that

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Flying Nun/Soft Bait

SOFT BAIT release new album Life Advice & announce tour

Tāmaki Makaurau four-piece Soft Bait have released their sophomore album, Life Advice, out now via Flying Nun Records. In support, the band have also announced a release tour of Aotearoa – with shows in Te

SOFT BAIT Life Advice “music to feel in your gut”

August 8, 2025
Flying Nun/Reviews/Soft Bait

Since dropping on 25 July 2025 via Flying Nun Records, Soft Bait’s Life Advice has been generating unabashed admiration across Aotearoa’s music scene—and beyond. Critics are calling it “a ferocious, neon‑lit punk record

SOFT BAIT release new album Life Advice & announce tour

July 25, 2025
Flying Nun/Soft Bait

Tāmaki Makaurau four-piece Soft Bait have released their sophomore album, Life Advice, out now via Flying Nun Records. In support, the band have also announced a release tour of Aotearoa – with shows in Te

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About The Label

We help artists, managers, labels and promoters put the all important plan together and work to get coverage across media and relevant outlets to help promote their album, label, tour or event. With the ability and experience to provide extensive national and regional press and television coverage, commercial and non-commercial radio and on-line campaigns The Label has built its reputation on delivering fabulous results for clients.

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@converge Hum Of Hurt out today via @epitaphrecord @converge Hum Of Hurt out today via @epitaphrecords 

Hum of Hurt follows Love Is Not Enough as Converge’s second full-length release of 2026. Like its predecessor, the album offers a bleak yet empathetic assessment of the human condition and its ongoing deterioration. With this album, the songs are more raw and exposed. “When we came together to write, we ended up with a wealth of material,” Bannon says. “As work progressed we realized we had created two separate albums, and treated them as such.”
Rhythm and Alps Returns for Its 16th Anniversary w Rhythm and Alps Returns for Its 16th Anniversary with a Massive New Year’s Celebration in Cardrona Valley.

Tickets on sale now from @rhythmandalps 

Expect brand-new layouts, fresh formats, surprise moments, and the kind of real-life experiences that have made R&A a rite of passage for thousands across Aotearoa. Artist announcements are still to come, but trust Rhythm and Alps when they say: “It’s shaping up to be BIG. We’re so back.”
Today, Jared Mattson of The Mattson 2 and Ruban Ni Today, Jared Mattson of The Mattson 2 and Ruban Nielson of Unknown Mortal Orchestra release their collaborative instrumental album FEAR via Jagjaguwar

@jagjaguwar
Indie rock titans and eight-time GRAMMY nominees D Indie rock titans and eight-time GRAMMY nominees Death Cab for Cutie – Benjamin Gibbard, Nicholas Harmer, Jason McGerr, Dave Depper and Zac Rae – release their 11th studio album, I Built You A Tower today on @antirecords 

@deathcabforcutie
Ōtepoti indie-folk legends, The Broken Heartbreak Ōtepoti indie-folk legends, The Broken Heartbreakers return with new single 'How Long Is Too Long' ahead of new album & NZ tour!
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Artists of Aotearoa

KORA drops a brand new soulful anthem ‘Fallin for You’

KORA’s brand new track ‘Fallin for You’ boasts a classic Minneapolis sound, blending elements of rock, R&B, funk, and synth into an infectious four-minute

CLEMENTINE VALENTINE announce new album, share video for new single ‘Time And Tide’ + NZ tour dates

Aotearoa/New Zealand art-pop duo Clementine Valentine, formerly known as Purple Pilgrims, announces their upcoming album, The Coin that Broke the Fountain Floor,

MOUSEY releases The Dreams of Our Mothers’ Mothers!

Ōtautahi-based songwriter Mousey, the creative alias of Sarena Close, is excited for the release of her third album, The Dreams of Our Mothers’ Mothers!,

About Us

We help artists, managers, labels and promoters put the all important plan together and work to get coverage across media and relevant outlets to help promote their album, label, tour or event. With the ability and experience to provide extensive national and regional press and television coverage, commercial and non-commercial radio and on-line campaigns The Label has built its reputation on delivering fabulous results for clients.

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