Clipping has delivered an intense and hallucinatory new video for ‘All In Your Head,’ directed by C Prinz (Tinashe, Miya Folick), a standout from There Existed an Addiction to Blood, the group’s acclaimed new album. The visual stars rapper Robyn Hood and Counterfeit Madison singer Sharon Udoh (who both guest on the track), along with dancer Jazz Washington and model/DJ Jantae Spinks.
C Prinz offers this, “‘All In Your Head’ is a surrealist portrait of the female experience embodied. I was deeply inspired by a line from an Amiri Baraka poem: ‘Lately, I’ve been accustomed to the way the ground opens up and envelopes me.’ I wanted to create something that felt authentic to the emotional landscape of the female-identifying. With this video, my goal was to get people to feel the imagery instead of just see it. This video is a pure representation of trust and community—it would not have been possible without the unconditional commitment of the cast, crew and the creative freedom Clipping and Sub Pop encouraged.”
Clipping add, “‘All In Your Head’ is the furthest we’ve taken the fracturing of single-point perspective in our storytelling. It was important to us to give over control and authorship of this particular video to our collaborators. We don’t appear in it and had virtually no input in its creation. And because we cannot take credit for any of it, we have no problem saying that C Prinz and her team have made a fucking masterpiece.”
