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I Love My Boyfriend

June 21, 2018
new single/new video/New Zealand Music/Princess Chelsea

Princess Chelsea announces new album and shares video for new single ‘I Love My Boyfriend’

New Zealand synth pop musician Princess Chelsea (aka Chelsea Nikkel) is back with her fourth album The Loneliest Girl, due for release via Lil’ Chief Records on 7 September. The first single from the album “I Love My Boyfriend” sounds like a garage rock trio who just discovered the Mellotron and discusses the situation of

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Lil Chief/Lil' Chief Records/new album/Princess Chelsea/Rhythmethod

Princess Chelsea ‘The Loneliest Girl’ OUT TODAY via Lil’ Chief Records

Photo credit: Coco Campbell  The Loneliest Girl was recorded by Chelsea between 2016 and 2017 in her home studio in West Auckland, New Zealand with production assistance from label-mate Jonathan Bree. Chelsea’s trademark arrangements

Princess Chelsea presents ‘Growing Older’, taken from The Loneliest Girl out now via Lil Chief.

“Princess Chelsea’s “Growing Older” is the doom ballad that maturity deserves” – FADER 

Princess Chelsea releases her second single ‘Wasting Time’

‘Wasting Time’ is the second single from Princess Chelsea’s album The Loneliest Girl due out September 7 on New

Princess Chelsea presents ‘Growing Older’, taken from The Loneliest Girl out now via Lil Chief.

October 4, 2018
Lil Chief/Lil' Chief Records/new video/Princess Chelsea

“Princess Chelsea’s “Growing Older” is the doom ballad that maturity deserves” – FADER  Following the release of her fourth studio album The Loneliest Girl last month, New Zealand subversive pop artist Princess Chelsea (Chelsea Nikkel) shares the home grown music

Princess Chelsea ‘The Loneliest Girl’ OUT TODAY via Lil’ Chief Records

September 7, 2018
Lil Chief/Lil' Chief Records/new album/Princess Chelsea/Rhythmethod

Photo credit: Coco Campbell  The Loneliest Girl was recorded by Chelsea between 2016 and 2017 in her home studio in West Auckland, New Zealand with production assistance from label-mate Jonathan Bree. Chelsea’s trademark arrangements

Princess Chelsea releases her second single ‘Wasting Time’

August 6, 2018
new single/Princess Chelsea

‘Wasting Time’ is the second single from Princess Chelsea’s album The Loneliest Girl due out September 7 on New Zealand based  Lil’ Chief Records. It follows the popular ‘I  Love  My  Boyfriend’ (“a DIY pop song that subverts the rules” – NOISEY,

Princess Chelsea announces new album and shares video for new single ‘I Love My Boyfriend’

June 21, 2018
new single/new video/New Zealand Music/Princess Chelsea

New Zealand synth pop musician Princess Chelsea (aka Chelsea Nikkel) is back with her fourth album The Loneliest Girl, due for release via Lil’ Chief Records on 7 September. The first single from the album “I Love

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About The Label

We help artists, managers, labels and promoters put the all important plan together and work to get coverage across media and relevant outlets to help promote their album, label, tour or event. With the ability and experience to provide extensive national and regional press and television coverage, commercial and non-commercial radio and on-line campaigns The Label has built its reputation on delivering fabulous results for clients.

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@converge Hum Of Hurt out today via @epitaphrecord @converge Hum Of Hurt out today via @epitaphrecords 

Hum of Hurt follows Love Is Not Enough as Converge’s second full-length release of 2026. Like its predecessor, the album offers a bleak yet empathetic assessment of the human condition and its ongoing deterioration. With this album, the songs are more raw and exposed. “When we came together to write, we ended up with a wealth of material,” Bannon says. “As work progressed we realized we had created two separate albums, and treated them as such.”
Rhythm and Alps Returns for Its 16th Anniversary w Rhythm and Alps Returns for Its 16th Anniversary with a Massive New Year’s Celebration in Cardrona Valley.

Tickets on sale now from @rhythmandalps 

Expect brand-new layouts, fresh formats, surprise moments, and the kind of real-life experiences that have made R&A a rite of passage for thousands across Aotearoa. Artist announcements are still to come, but trust Rhythm and Alps when they say: “It’s shaping up to be BIG. We’re so back.”
Today, Jared Mattson of The Mattson 2 and Ruban Ni Today, Jared Mattson of The Mattson 2 and Ruban Nielson of Unknown Mortal Orchestra release their collaborative instrumental album FEAR via Jagjaguwar

@jagjaguwar
Indie rock titans and eight-time GRAMMY nominees D Indie rock titans and eight-time GRAMMY nominees Death Cab for Cutie – Benjamin Gibbard, Nicholas Harmer, Jason McGerr, Dave Depper and Zac Rae – release their 11th studio album, I Built You A Tower today on @antirecords 

@deathcabforcutie
Ōtepoti indie-folk legends, The Broken Heartbreak Ōtepoti indie-folk legends, The Broken Heartbreakers return with new single 'How Long Is Too Long' ahead of new album & NZ tour!
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Artists of Aotearoa

YUMI ZOUMA present new album Present Tense

Beloved New Zealand alternative pop band Yumi Zouma have today (Friday 17 March) released their 4th studio album Present Tense on [PIAS]

EARTH TONGUE share new single ‘Grave Pressure’

Hot off the heels of performances supporting Queens of the Stone Age and captivating audiences in the US, Earth Tongue, the dynamic fuzz rock duo release

KORA drops a brand new soulful anthem ‘Fallin for You’

KORA’s brand new track ‘Fallin for You’ boasts a classic Minneapolis sound, blending elements of rock, R&B, funk, and synth into an infectious four-minute

About Us

We help artists, managers, labels and promoters put the all important plan together and work to get coverage across media and relevant outlets to help promote their album, label, tour or event. With the ability and experience to provide extensive national and regional press and television coverage, commercial and non-commercial radio and on-line campaigns The Label has built its reputation on delivering fabulous results for clients.

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